Predicted shift in business advertising
Posted on January 3, 2008
Filed Under Local Online Marketing, Online Business Advertising |
Read this Article discussing how local business will start to shift the advertising dollars away from from the Yellow Pages, local TV, and newspapers. Also mentions how businesses are starting to wake up to what is happening online.
The reason stated for the shift is online marketing is Easier to track and it costs a fraction of the price of print and broadcast.